Singaporean breakthrough artiste Yung Raja has been dubbed as Southeast Asia’s next avant-garde bilingual hip hop artiste, known for his tasteful unification of Western and Tamil culture in his lyrics.
Yung Raja found viral success in Malaysia and Singapore following the release of his debut single “Mustafa”. His second single, “Mad Blessings”, received commendation from Lupe Fiasco and M.I.A. and was the first English-Tamil song to be played on Malaysia’s leading Malay Radio Station, Era. Two tracks in, the rapper has already amassed over 3 million streams on Spotify and more than 3 million views on YouTube. Lauded for his formidable command of English-Tamil rap, Yung Raja continues to confront the industry with his seamless bilingual delivery and distinct amalgamation of cultural references as a starting point for celebrating inclusivity in society.
Yung Raja has worked with brands spanning BVLGARI, Gucci, Louis Vuitton, and is an adidas creator. Amongst other media, the artiste has appeared on the cover of Esquire Singapore (May 2020), Men’s Folio (November 2019) and featured in Female Magazine. In 2019, Yung Raja won the Asian Academy Award for Best Lifestyle/Entertainment Presenter and Host for his work on Yo! MTV Raps.
Born and raised in Singapore, Yung Raja aims to reinvent societal views in and out of his homeland, inspire the next generation of cultural conservators, and elevate Southeast Asian hip hop to world class stages through his music. In 2019, the rapper signed to Def Jam South East Asia
Desiree Saldanha // firstname.lastname@example.org // +91 9930320436